2510 W. Morningside Dr. Phoenix, AZ 85023 service@rayteklighting.com
By rt-admin July 17, 2018

Don’t Cut Corners – Have a Professional Install Your Business Sign!

Your business sign is often one of the first impressions a customer or client has of your business.  And we all know that the truth is, in business, first impressions really do matter.  You business sign is a reflection of your business and so it is important that it looks good and is a positive reflection of the type of business that you run.  The best way to ensure that your business sign presents the type of image you want to convey for your business is to have it professionally installed.

There are multiple advantages that come with having your business sign professionally installed.  First, regardless of your weekend warrior skills and abilities in the handyman department, DIYing electrical wiring and installing your business sign yourself is never a good idea.  First, any time you DIY electrical work you are running a risk of seriously injuring yourself.   That alone is reason enough not to risk trying to install your business sign yourself.  Additionally, you may not have the tools and equipment necessary to correctly so you may have to make a large up front investment in tools and equipment that you may never use again.  And, as a business owner or operator, your time is filled with business operations.  Trying to install a sign yourself will likely be very time consuming and that is wasting time you simply don’t have time to waste.

In addition to saving time and money, it is best to have a professional install your business sign because you want that sign to look its absolute best.  Your sign is an extension of your business and the branding you have so carefully crafted.  Small Business Trends elaborates on the importance of a high-quality business sign, “A sign should always be neat and bright and should convey the promise of your brand, convey the high standards of your business, your differentiation. A sign board that is damaged or smudged may fail to convey your brand.” As Small Business Trends notes, you want your sign to be bright and convey the high standards of your business which means you want your sign installed correctly so that it is reliably well-lit and is a constant representation of the kind of quality that is associated with your brand.